As the chief sponsor of the French museum in the world Expo, the whole exhibition was manifested with the design style of Louis Vuitton. The famous French luxury brand Louis Vuitton exhibition district is decorated with the white arch gate and the platform seemed like a crystal palace. Models exhibited the new pattern clothes for the fall and winter 2010-2011. The Louis Vuitton logo is scattered on the platform just like the flower leaves over the sky. Although it is only the video effect on the glass board, its mysterious and fancy scene showed us the luxurious temperament.
The entrance of the exhibition district copied the Paris subway entrance designed by Hector Guioard. It also blended with the vivid visual effect of the newest fall and winter commercial film. Across the entrance, a fantastic feeling bring us between Paris and Shangai and that will let us feel that we are wandering on the Seine river and then flying over the sky from the tower of The Hunchback of Notre Dame.
Beside this the most fabulous scene is the huge three-dimensional scene formed by antique Louis Vuitton bags and boxes which recalling the relationships of Louis Vuitton with the World Expo of 19th -20th century. Among these bags there is a gray waterproof Trianon canvas luggage box exhibited on the first World Expo, the Wardrobe Trunk Damier canvas travelling bag exhibited together with Eiffel Tower in 1889 and now it has become one of the most classic signal of this brand. There is also the Secretary Trunk exhibited in 1925 and several luxurious bags holding brilliant crystals, silver accessories and ornament with gold-plating.
